Mention
Real-time web and social media monitoring tool for brands and agencies.
Mention Referral Code & Link
No referral code or link is currently available for Mention.
Quick Summary
Mention tracks brand, product, and competitor mentions across the web and social media in real time, aimed at agencies and marketing teams who need to respond quickly to a developing conversation rather than discovering it in a periodic digest. Alongside monitoring, it includes social media publishing and reporting tools, positioning it as a lighter combined listening-plus-publishing tool rather than a pure monitoring-only product.
Mention at a Glance
| Category | Brand Monitoring Tools |
|---|---|
| Pricing model | Paid |
| Starting price | $41 /month |
| Platforms | Web, iOS, Android |
| Editorial rating | ★ 4 / 5 |
| Best for | Real-time web and social media monitoring tool for brands and agencies. |
| Community votes | 11 |
Pros
- Real-time alerts arrive quickly rather than in periodic digests, important for time-sensitive brand or PR situations
- Combines monitoring with social publishing tools, reducing the need for a fully separate scheduling tool for some teams
- Competitor tracking alongside brand monitoring lets teams benchmark conversation volume and sentiment side by side
- Mobile apps allow monitoring and response away from a desktop, useful for agencies managing reactive client accounts
- Boolean search operators for alert queries give more precise control over what counts as a relevant mention
Cons
- No permanent free tier beyond a trial period
- Pricing scales with mention volume and alert count, which can add up quickly for brands with significant existing conversation volume
- Source coverage breadth is generally considered narrower than Brand24's, particularly for niche forums and smaller blogs
- Social publishing features, while a nice addition, are less full-featured than a dedicated scheduling tool like Buffer or Hootsuite
Mention Pricing Plans
Official pricing as published by Mention. Verify current rates before purchasing.
Mention positions itself at the intersection of two categories that are often handled by separate tools: real-time brand/web monitoring and lightweight social media publishing. That combination is the main thing distinguishing it from monitoring-only competitors like Brand24 or Awario.
Real-Time Monitoring
Mention’s core function is tracking mentions of a brand, product, or any tracked keyword across the web and social media, with alerts designed to surface new mentions quickly rather than in scheduled batch summaries. For PR and social teams managing a developing situation — a customer complaint going semi-viral, a journalist mentioning the brand in a draft story shared on social media — the speed of alert delivery directly affects how early a team can respond.
Competitor Benchmarking
Alongside brand monitoring, Mention supports tracking competitor names with separate alerts, letting marketing teams compare conversation volume and general sentiment between their own brand and competitors side by side. This is a common use case for competitive positioning research and for catching competitor PR moments (both positive and negative) as they happen.
Boolean Search for Precision
Alert queries support Boolean operators — AND, OR, NOT, and exact phrase matching — which matters significantly for brands whose name overlaps with common words or other unrelated entities. A poorly tuned alert without Boolean refinement can flood a team with irrelevant mentions, undermining the value of real-time alerting in the first place.
Social Publishing
Unlike pure monitoring tools, Mention’s higher tiers include social media publishing and scheduling features, letting a team both listen for relevant conversations and post content from the same platform. This isn’t a full replacement for a dedicated social media management tool like Buffer or Hootsuite, but for smaller teams, it reduces the number of separate subscriptions needed.
Pricing
| Plan | Price | What’s included |
|---|---|---|
| Solo | $41/month | 3,000 mentions, 1 alert |
| Pro | $83/month | 10,000 mentions, 5 alerts |
| ProPlus | $166/month | More mentions/alerts, publishing tools |
Who Should Use Mention
PR and marketing teams needing fast response to developing situations benefit most from Mention’s real-time alert speed. Agencies managing multiple client brands can set up separate alerts per client, with costs scaling alongside total monitoring volume. Teams wanting monitoring and lightweight publishing in one subscription get some value from the combined feature set, though dedicated tools in each category typically offer more depth individually.
Verdict
Mention’s real-time alert speed and Boolean query precision make it a solid choice for teams that need to act fast on brand conversation, and its bundled social publishing is a genuine convenience for smaller teams. Brand24’s broader source coverage is worth weighing for teams whose monitoring needs extend deep into niche forums and smaller publications, but for straightforward, fast brand and competitor tracking, Mention holds up well.
Overall rating: 4.0 / 5
Best Alternatives to Mention
2 alternatives listed. Looking for a Mention alternative? Here are the top options our community recommends, ranked by popularity and editorial score.
Quick comparison: Mention vs Brand24
| Feature | Mention | Brand24 |
|---|---|---|
| Pricing | Paid | Paid |
| Platforms | Web, iOS, Android | Web, iOS, Android |
| Editorial rating | ★ 4 / 5 | ★ 4.2 / 5 |
| Community votes | 11 | 13 |
Brand monitoring tool tracking mentions across social media, news, blogs, and forums.
Budget-friendly social listening and brand monitoring tool for smaller businesses.
Frequently Asked Questions
Common questions about Mention, answered by our editorial team.
- Is Mention free?
- Mention offers a free trial but no ongoing free tier; paid plans start around $41/month for the Solo tier (3,000 mentions, 1 alert), scaling up through Pro and ProPlus for higher volume and more alerts.
- Does Mention track competitors?
- Yes — you can set up separate alerts for competitor brand names alongside your own, which is commonly used for competitive benchmarking and monitoring how competitor PR moments unfold.
- How fast are Mention's alerts?
- Mention is built specifically around real-time monitoring, so new mention alerts generally arrive quickly rather than being bundled into periodic batch digests, which matters for time-sensitive PR or customer service response.
- Is Mention better than Brand24?
- Both cover similar core ground. Brand24 is generally considered to have somewhat broader source coverage (more niche forums, blogs, podcasts), while Mention adds social publishing tools on top of monitoring — the better fit depends on whether broader listening coverage or combined publishing matters more.
- Can Mention schedule social media posts, not just monitor mentions?
- Yes, on higher tiers Mention includes social publishing and scheduling tools, though these are less comprehensive than a dedicated social media management tool like Buffer or Hootsuite.
- Does Mention support Boolean search for alerts?
- Yes — alerts can be built using Boolean operators (AND, OR, NOT, exact phrase matching) to narrow what counts as a relevant mention, which helps reduce noise for brand names that are also common words or shared with unrelated entities.
- Is Mention good for agencies managing multiple client brands?
- Yes, agencies commonly use Mention to set up separate monitoring alerts per client, though costs scale with the number of alerts and total mention volume needed across all client accounts, which is worth budgeting for when managing several clients.
- What is a referral bonus on Kreemhunt?
- A referral bonus is an incentive — like bonus credit, a discount, or extra features — that a software vendor offers when someone signs up through a referral link or code instead of going to the product directly. Kreemhunt tracks which of the tools we cover currently have an active referral arrangement, like Mention, so you don't have to hunt for one yourself.
- Does Mention currently have a referral code or link?
- Not at the moment. Kreemhunt doesn't have a tracked referral code or link for Mention right now — this page will update automatically if one becomes available, so it's worth checking back before you sign up.
- Does using a referral link cost me anything extra?
- No. Using a referral link or code to sign up for Mention costs the same as signing up directly — in most cases referral programs are designed so the new user gets a bonus and the referrer gets a reward, with no markup passed on to you.
- How do I claim Mention's referral bonus?
- There's no active referral bonus for Mention tracked on Kreemhunt right now. Once one becomes available, it'll appear in the referral box on this page along with instructions for claiming it.
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